A ranking factor is an element of your website or something measured by search engines to help determine the position of your website in search engine rankings
Keywordsin YourTitle Tags
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Include keywords in the title tags of your pages and you're more likely to improve your ranking in search engine results
Keywordsin YourH1 Tags
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Optimise your H1 tags and include keywords because it is a great way to help improve the ranking of your content and web pages.
Schema markup usage
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Google have confirmed that schema markup can;"help Google to understand what the page is about, which can help us to show it where relevant and make it eligible for additional search experiences"
Google have measuredand used page speed as a ranking factor since July 2018.It is important to make sure webpages load quickly so your site doesn't lose out.
Here are more confirmed ranking factors to help your website climb search engine rankings.