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What is a Ranking Factor?

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Keywords in Your Title Tags

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Keywords in Your H1 Tags

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NavBoost

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Page Speed

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Here are more confirmed ranking factors to help your website climb search engine rankings.

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Confirmed SEO Ranking Factors

Add these elements to a list to check and optimise on your website.

Optimise these critical SEO elements so you can be sure you have the best chance of ranking well in search engines.

What is a Ranking Factor?

A ranking factor is an element of your website or something measured by search engines to help determine the position of your website in search engine rankings

Keywords in Your Title Tags

Include keywords in the title tags of your pages and you're more likely to improve your ranking in search engine results

Keywords in Your H1 Tags

Optimise your H1 tags and include keywords because it is a great way to help improve the ranking of your content and web pages.

NavBoost

Part of Google's leaked algorithm documentation as part of the 2023 anti-trust hearing. NavBoost can be considered as advanced click analysis assessing clicks at scale for "telling" behaviours that infer a positive or negative user experience with content and pages surfaced by Google.

Page Speed

Google have measured and used page speed as a ranking factor since July 2018. It is important to make sure webpages load quickly so your site doesn't lose out.

Here are more confirmed ranking factors to help your website climb search engine rankings.

Thanks for watching

More SEO Ranking Factors

More SEO Ranking Factors