Keyword Frequency Counter Tool for SEO Search Terms

Updated on January 5th, 2026 at 06:31 pm

Use the word frequency counter tool to check how many times a word is searched in your keyword list.

What does our free word counter tool do?

Our word counter tool can count any unique words from a list of words you enter into the box above.

When you press “count words” the strings of words are separated out and each individual word, then sums the occurrence of each word so that you get a clear word count of the frequency of keywords from your list.

You’ll get the results in a handy table, which you can extract to your spreadsheet for analysis.

When used alongside our bigram counter tool you can create bucketing techniques to assess large batches of keywords or complex topics at a high level.

Keyword counting and bucketing, sometimes known as clustering, is an effective method of assessing keywords for enterprise SEO consultants and can help businesses zoom in on particular high relevance, high value or low competition topical areas to build out content for.

Why can word frequency help you for SEO?

SEO can be easier and simpler to implement when you base your optimisation decisions on numbers. After all, it is largely a numbers based endeavour.

SEO is trying to get the maximum number of people possible to see and click the search result for your website. So knowing the words that people commonly input into search engines can help you understand which words to include on your webpages so you will know which words to use to increase the relevancy of your content to these search queries.

Keyword research is an important part of any SEO strategy. Effective keyword research can help you optimise your website with content strategy to help build out pages on your website and technical SEO to help you understand relational concepts behind keywords and the keyword buckets you are targeting.

What can a word frequency tool help you understand?

Using our free word counter tool can help you because it is a tool to count keywords.

Understanding the commonly occurring individual words from a large list of search queries and keywords can help you speed up optimisations and mean you can make improvements to your pages faster.

Once you understand the common words that users most frequently enter when trying to find a product or service you offer, you can use this information to help build out important elements for your webpages.

This is particularly useful for products and services that may not have established search volumes yet because it can help you understand how people discover innovation through search so you can interweave this with your brand strategy and product naming conventions.

Practical use case examples for SEO with a Word Counter Tool

Important, impactful elements on websites where you can use exact match examples of the common words and specific examples of keywords include;

On page Elements

Product names
URLs for your products and services
Title tag targeting
H1 targeting
Meta descriptions
Alt text for images
internal link anchor text
page content
on page headings (h2 – h6)
schema markup
URL hierarchy and parent level categories on your website
Topics for blog content

Off page Targeting

There are off page opportunities including;

external link anchor text
referring page URLs
referring page titles
referring page content
social media promotions
paid search ad campaigns

We can help you identify what keywords to use and where as well as identify technical SEO issues on your website through a detailed Search/Natural SEO audit.

Published on: 20/12/2022